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Girl, less is more.
A sober, elegant, yet strong logo.
A plot all about discrimination & feuds in the workplace.
A daily dose of thematic promotion to sell tickets.
Built to sell tickets and convey the plot.
OFFICE POLITICS | Visual 1
The Corporate Arm Wrestling
OFFICE POLITICS | Visual 2
The Warrior Coffee Mug
OFFICE POLITICS | Visual 1
The Corporate Arm Wrestling
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SmartTix & BroadwaySelect.com e-mailings reached a wide audience and enabled the easy purchase of tickets.
A consistent visual communication inside and outside the theater in Manhattan to arouse curiosity about OFFICE POLITICS.
Posts
Casting
Posts
Characters' quotes
Posts
Creative team & Branding
Posts
Casting
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We dressed up OFFICE POLITICS items sold at the theater.
We got good results and all loved the collaboration.
Everybody is back for the next play.
How much does that say to you?
First e-mailing
An e-blast by SmartTix
Second e-mailing
An e-blast by BroadwaySelect.com
First e-mailing
An e-blast by SmartTix
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Promotional elements
Step & Repeat at June Havoc Theater
Promotional elements
Poster in the hallway of Abingdon Theater Complex, in Manhattan
Promotional elements
Step & Repeat at June Havoc Theater
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LET'S CONNECT
Marcy Lovitch, co-producer of OFFICE POLITICS
JUSTB*TCHUP Creative Studio
will take your brand and business to the next level.
"
A THEATER PLAY ABOUT RACISM IN THE WORKPLACE
New York, United States
BESTIES | OFFICE POLITICS
VISUAL IDENTITY
Logo | Graphic charter | Layout
VISUAL CAMPAIGN
This is war, hunni!
WEBSITE
Art direction | Design
SOCIAL MEDIA
Creation of posts
e-MAILINGS
Design
PROMOTIONAL ELEMENTS
Step & Repeat | Posters | Flyers | Program
GOODIES
Mugs | Tote bags | Tshirts |
Magnets | Notepads | Stress balls
"
CLICK IMAGES
WE DID:
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